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COURSE HOME
PACKAGE DESIGN
PROJECT SUMMARY - Magnet (Me Themed)
ART 2240 Package Desgin - Kerry Gonzales
ASSIGNMENT OUTLINE AND SUMMARY
Magnetic graphics are a quick and relatively inexpensive way to provide information that can be easily removed and used again. The ability to reuse magnetic graphics is often a selling point for budget considerations. They are great tools for Promotion and Networking purposes.
Magnet uses:
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Decals on vehicles or graphics on buildings.
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Educational graphics and teaching aids.
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Interactive surfaces in business presentations.
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Advertising "give-aways" and promotions.
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Interior design.
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Decorative box closures.
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Refrigerator art and toys.
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What's the Product?
This is the last project for the class. As mentioned above, for this assignment the type of product will be a Magnet of you and related to you! Be creative and have fun, we decide the target audiences.
There will be at least two names on the piece – a product name and a parent company name.
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The parent company name remains the same on all ideas but the design changes.
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The product name changes and the design changes on all ideas!
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A third name, as in a series or subtitle, is optional
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Parent Company name: Character Creations®
HAND COMP
I struggled with this assignment, not the doing the work part or coming up with ideas, but the naming it part, I dissolved the idea of having my name in the title. With all the workshopping I did, I drew a complete and utter blank. I just struggled to come up with anything clever. It was only when I decided to just go with some title and let it come to me that it worked itself out. But I waisted so much time on just thinking. I may or may not be burned out. or I'm not really that creative. Ha
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I did some of the pre work on physical media, but later I decided to use Corel Painter for everything else. I have been in a a digital painting course and so i decided to brush up and challenge myself to use this new tool and resource more. I still used paper here and there but not as much. And where I am in flux with our living environment and having lost quite a bit of work on the last assignment i decided to make this work.
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Again, I am very happy with this assignments outcome. only some minor tweaks and adjustments needed. I having done character work before, or nothing like this. Very Fun.
COMPUTER COMP
Working on the computer even in the early stages made this way easier and faster, which is kind of why i did it on top of wanting to use my software and skills more, but also where i was sick at the beginning of the project i felt as thought i fell behind some. So this was a huge help for me.
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Something problematic though was during some of my refinement of my character my computer froze and i lost some of my work that way. that was extremely discouraging, but I realized how I needed to work moving forward. I don't know why i didn't save, I just didn't and paid the price. Digital art has its perks, but at the same time i lost some of my work just as I did on the previous assignment and it was an issue of digital media this time.
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Its ironic, frustrating, and kind of funny if you think about it. If you cant laugh at your self while your crying, than what can you do. And that is what this character is all about, my emotional state as an artists. I have good times, and bad. And lots of fun.
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If nothing else, I nailed this one in that regard.
ME THEME MAGNET PROJECT
PROCESS AND FINAL OUTCOME
Design Process Step Summary
I kind of wasn’t sure how to do a brainstorm on this one, I just had Ideas and went with them. I did try, but it’s a pretty messy and weak one on this assignment. I don’t know if it helped or solidified my already ideas. Something they workshop so well and you see things that you don’t usually or wouldn’t have. But in this case I just didn’t feel it worked. The images were the biggest helper for me.
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I found lots of examples, characters, and faces… even the accessory Ideas. There was just some fun concepts. These are cute and creative which is the goal of this assignment.
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Design Process Step Summary
these were my first doodles and ideas when I was just starting but they were building upon what I already had in my head, I do enjoy the sketching stage because the mind unfolds in the pencil playground in a rather spectacular way. You find things that you love to sketch and sometimes you even fixate on the smallest things and those moments unlock abilities like no other. Its always fun I fell. This wasn’t super fun this round, until I took it digitally on this one.
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Doesn’t always work that way, but for every project there is a proper tool, and you don’t always know what that is until you try.
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Design Process Step Summary
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I was sad when no one got the summoners concept so I will be doing this one on my own time because I think its hilarious, I have had so many people ask how I do something or I have observed some other artists work and asked a similar question. So, the fact that it’s an artist who is making art with black magic is hilarious. When they ask how they do it. They chuckle darkly and wait for the next full mood. And viola, a masterpiece is born, out of the tears of an artist, the sacrifice of a printer, the chants of a sleepy mumbler…. So many fun and cute things.
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Then the artist emergency, it was a good idea but it would need more development and play for it to truly be successful.
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So the easiest and best idea was the emotional artist Clint. So emotional this semester that artist is. And that is the whole idea in a nut shell.
also might i just say, i had no idea i had the talent for the characterization, i should take some character animation classes. it was way fun. always cool to find something you have talent in and then realize you should further those.
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Design Process Step Summary
You can see the ideas happening and how the one could be cute and fun, but there is definitely a stronger one of the two, and it is definitely the one that you can tell my heart was most vested in. It was hard not to leave it as a intermediate and just keep on refining this comp.
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I have to put the pen down sometimes and grab a new sheet or save and start a new document, others wise I will just keep refining on the same one and the workflow becomes destructive and lost. Always a challenge for me to capture the stages of my work.
Design Process Step Summary
Bigger, better, and badder… if badder is a word, it’s the positive form of it for sure. Its fund when you see the sizes go up and up even in the digital workflow. I did throw in type on the computer to be placeholders for the type and copy that would be used but that really is the only cheat I would say that I used. Overall, it really was total hand work in digital form. Which was totally new for me, or is still new.
Design Process Step Summary
Most of the adjustments that were made were in fact minor ones, they were more focused on the type and subtle layout placement than anything else. I had a look that I wanted to achieve. Also lets be honest a magnet is easy, even the package is easy, so this assignment was a good destress. I was actually able to catch up. I don’t know that I would have if it was something else.
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I think the biggest workshopping that I was going through was the Headlines and Subheads / Callouts. Super important and needing work.
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Love my company logo, the Character Creations just has a cool look, I wanted to incorporate it more, especially where it was my own type style, but i didn't get to it.
Design Process Step Summary
So, my character is cute, but the refining and color was the point where my computer gave up and i had to go back and redo some work. IT WAS TERRIBLE. another break down and want to quite moment. But I didn't. I pulled through, and got it to a rather finished point. There were some great looks and some of my final design i still might adjust. Especially with the character. But as far as time I fell that I finished out well.
There is always something more that can be done, and while that is the case. To the untrained eye, or the average individual, this is a totally finished work and that is something that i can be proud of.
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I will still be going back to work on his outline and the color more, he is cute and I like him. I just know it could be refined a bit further.
Design Process Step Summary
Yay its a composite, what is a composite you say or ask, well it is this, that's what. its the how it all prints out, which is fun.
I needed to adjust the die on the character, where I had my computer glitch it kind of altered my intended execution of this. so when I do get back to that portion of this assignment I will have to re approach this part as well, because it could be done better.
As is currently, there are portions that have loose corners which would become worn and damaged over time. I don't want this to happen so of course it needs to be addressed. it is about delivering the quality and function of a piece, especially in package designing.
Design Process Step Summary
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Oooo… sharp and clean, and everything in between... this is it, this is what all the hard work has lead to and it really does look good, kind of funny to see it all separate,
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Design Process Step Summary
I wasn’t sure if we were to put our magnet up in the store next to other magnets or if I should find somewhere on the shelf to show it off. I did both of course. But still this was a strange concept, there was the recommendation to put it in the campus store for the example of real-world application but they don’t sell them so this was just odd to me
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Hopefully this shows exactly what is required and what was intended in this situation. Otherwise I just was doing this part for fund and points be damned. Sometimes that all we can say as artists… or worse… art students. Ha.
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Hope you have enjoyed this artists emotional ranting and projects conclusion… start to finish its always an adventure.